Amid the pandemic retail brands have gotten more creative in attracting and converting consumers online.
While new, more convenient online experiences are here to stay, in-store shopping will remain a critical part of the consumer purchase journey. In fact, 74% of consumers prefer a mix of online and offline touchpoints.
The importance of squeezing the lemon is quintessential – not every experience can be fully replicated online.
In this webinar, industry experts Kevin Indig & Greg Sterling will dive into: